Today, it's a world famous comedy club--The Comedy Store. In the 1940's and 1950's it was Ciro's nightclub and for much of its life was one of the hottest nightspots in the world.
From the early 1940's until it closed on the eve of the 1960's, Ciro's launched countless entertainment icons along the path to superstardom. It was one of the first major venues to host Jerry Lewis and Dean Martin before they took over the comedy world in 1950. A year later, an unheralded opening act called the Will Mastin Trio stole the show from the headliner. This was due in large part to a young entertainer that would before long outgrow his membership in the group--arguably the most talented entertainer in show biz history, Sammy Davis, Jr. After the car accident that cost Sammy his right eye, it was the site of his return to live performing. Countless other top entertainers performed there, from Sinatra sidekick comic Joe E. Louis to Nat King Cole.
The audience at Ciro's was frequently more star packed than the stages at most venues. The clientele represented the very top of the entertainment world starting with Frank Sinatra and Humphrey Bogart and all of their "A-list" contemporaries including Cary Grant, Jimmy Stewart, Judy Garland, Jack Benny and countless others. Ciro's was the "in" spot for stars and would be stars, making it the hottest ticket in town.
In a more civilized time, there was a circuit of world renowned nightclubs that featured the best entertainment in the country in an atmosphere of indulgent luxury. In Las Vegas, the Copa Room at the Sands became the place to be in the 1960s but before that there was the Coconut Grove in Miami, the 900 Club in Atlantic City, the Sam Giancanna owned Villa Venice in Chicago. Even during the early 1940s, Ciros was part of this top tier of clubs. What would later become the Holmby Hills Rat Pack was already holding court nightly at Ciros, then owned and operated by Billy Wilkenson. From Bogie and Bacall to George Raft and Betty Grable, it was L.A.s hottest spot. Like most clubs, however, it began to cool off a couple of years later and by 1942 owner Wilkenson was hard pressed to provide worthy entertainment for the celebrities that patronized his club. Customers were defecting in droves to the jungle themed Mocambo across the street. For a time, Ciros closed its doors. It wasnt dark for long when Herman Hoover put together a plan to reopen the club.
Hoover, who had a background in running a nightclub"he was lured away from Columbia Universitys Law School by the potent mix of wiseguys and chorus girls at New Yorks Silver Slipper, which was a prohibition era joint owned by Arnold Rothstein and Charles Lucky Luciano among others. Hoover became a fixture at the club, along with Harlems Cotton Club before moving to Los Angeles in 1936.
Ciros reopened on December 26, 1942 with longtime Sinatra pal Joe E. Lewis on stage and such stars as Mickey Rooney, Lucille Ball, Desi Arnaz, Joan Crawford and Cary Grant in the audience. Xavier Cugat (whod later marry a Latin dancer named Charo) became a regular headliner at the club, preceding the arrival of Martin, Lewis and Sammy Davis, Jr.
In 1949, Hoover hosted Dean Martin's second wedding at the club and Martin and Lewis debuted at Ciro's a year later. Before long, they were among the biggest stars in the world but always remained indebted to Hoover for their big break. Even when they were making an at the time unprecedented $100,000 a week to perform they insisted that Hoover pay them their original salary for their first gig at Ciro's--$7000 a week. Sammy Davis, Jr. got his start at Ciro's and returned to the stage after his mid 1950's car accident in what may have been the biggest event ever at the club. After an emotional introduction by Frank Sinatra, Davis tore down the house with a scorching performance.
It was the growth of "The Radiant City" in the Nevada desert--Las Vegas--that would eventually seal the fate of Ciro's and nightclubs like it nationwide. With huge revenues afforded by legal gambling, Nevada casinos were in a position to lure away the best talent for its showrooms. Entertainers liked the fact that they didn't have to travel, and Las Vegas afforded them a 24/7 playground. By the late 50's, Ciro's was forced to close its doors and was sold at a public auction in 1959 for a mere $350,000.
The end of Ciro's also represented an end of the glamor that characterized Los Angeles in the early to middle 20th century. Sunset Boulevard remained a busy main street, but before long became populated with as many strip clubs and tattoo parlors as upscale restaurants and nightclubs. The tradition of launching new stars, however, continues to this day at the Comedy Store which has operated on the Ciro's site for almost 30 years. A 'who's who' of comedy have gotten a start at the club from Jay Leno, David Letterman and Andy Kaufman to modern comics like David Chappelle and UFC commentator Joe Rogan.
From the early 1940's until it closed on the eve of the 1960's, Ciro's launched countless entertainment icons along the path to superstardom. It was one of the first major venues to host Jerry Lewis and Dean Martin before they took over the comedy world in 1950. A year later, an unheralded opening act called the Will Mastin Trio stole the show from the headliner. This was due in large part to a young entertainer that would before long outgrow his membership in the group--arguably the most talented entertainer in show biz history, Sammy Davis, Jr. After the car accident that cost Sammy his right eye, it was the site of his return to live performing. Countless other top entertainers performed there, from Sinatra sidekick comic Joe E. Louis to Nat King Cole.
The audience at Ciro's was frequently more star packed than the stages at most venues. The clientele represented the very top of the entertainment world starting with Frank Sinatra and Humphrey Bogart and all of their "A-list" contemporaries including Cary Grant, Jimmy Stewart, Judy Garland, Jack Benny and countless others. Ciro's was the "in" spot for stars and would be stars, making it the hottest ticket in town.
In a more civilized time, there was a circuit of world renowned nightclubs that featured the best entertainment in the country in an atmosphere of indulgent luxury. In Las Vegas, the Copa Room at the Sands became the place to be in the 1960s but before that there was the Coconut Grove in Miami, the 900 Club in Atlantic City, the Sam Giancanna owned Villa Venice in Chicago. Even during the early 1940s, Ciros was part of this top tier of clubs. What would later become the Holmby Hills Rat Pack was already holding court nightly at Ciros, then owned and operated by Billy Wilkenson. From Bogie and Bacall to George Raft and Betty Grable, it was L.A.s hottest spot. Like most clubs, however, it began to cool off a couple of years later and by 1942 owner Wilkenson was hard pressed to provide worthy entertainment for the celebrities that patronized his club. Customers were defecting in droves to the jungle themed Mocambo across the street. For a time, Ciros closed its doors. It wasnt dark for long when Herman Hoover put together a plan to reopen the club.
Hoover, who had a background in running a nightclub"he was lured away from Columbia Universitys Law School by the potent mix of wiseguys and chorus girls at New Yorks Silver Slipper, which was a prohibition era joint owned by Arnold Rothstein and Charles Lucky Luciano among others. Hoover became a fixture at the club, along with Harlems Cotton Club before moving to Los Angeles in 1936.
Ciros reopened on December 26, 1942 with longtime Sinatra pal Joe E. Lewis on stage and such stars as Mickey Rooney, Lucille Ball, Desi Arnaz, Joan Crawford and Cary Grant in the audience. Xavier Cugat (whod later marry a Latin dancer named Charo) became a regular headliner at the club, preceding the arrival of Martin, Lewis and Sammy Davis, Jr.
In 1949, Hoover hosted Dean Martin's second wedding at the club and Martin and Lewis debuted at Ciro's a year later. Before long, they were among the biggest stars in the world but always remained indebted to Hoover for their big break. Even when they were making an at the time unprecedented $100,000 a week to perform they insisted that Hoover pay them their original salary for their first gig at Ciro's--$7000 a week. Sammy Davis, Jr. got his start at Ciro's and returned to the stage after his mid 1950's car accident in what may have been the biggest event ever at the club. After an emotional introduction by Frank Sinatra, Davis tore down the house with a scorching performance.
It was the growth of "The Radiant City" in the Nevada desert--Las Vegas--that would eventually seal the fate of Ciro's and nightclubs like it nationwide. With huge revenues afforded by legal gambling, Nevada casinos were in a position to lure away the best talent for its showrooms. Entertainers liked the fact that they didn't have to travel, and Las Vegas afforded them a 24/7 playground. By the late 50's, Ciro's was forced to close its doors and was sold at a public auction in 1959 for a mere $350,000.
The end of Ciro's also represented an end of the glamor that characterized Los Angeles in the early to middle 20th century. Sunset Boulevard remained a busy main street, but before long became populated with as many strip clubs and tattoo parlors as upscale restaurants and nightclubs. The tradition of launching new stars, however, continues to this day at the Comedy Store which has operated on the Ciro's site for almost 30 years. A 'who's who' of comedy have gotten a start at the club from Jay Leno, David Letterman and Andy Kaufman to modern comics like David Chappelle and UFC commentator Joe Rogan.
About the Author:
Ross Everett is a Las Vegas and entertainment industry historian as well as an expert on Internet sports betting. He has served in an advisory capacity for many online sports books as well as Las Vegas casinos. In addition, he's a published authority on fine dining, winemaking and Wall Street investment strategy.
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